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No. 9, July 15, 2011

In This Issue:

Population Message Goes to Millions in Times Square
With Colorado River Water, Conservation Only Goes So Far
PBS Tackles Population

Population Message Goes to Millions in Times Square

Those who care about the human population's effect on the rest of the planet marked World Population Day earlier this week. We hope you took the opportunity in your own way to help raise awareness about the impacts of population growth on human development and the environment.

The Center for Biological Diversity decided to take its population message to one of the most crowded places on Earth: New York City's Times Square. Just before World Population Day we launched a powerful public service ad on a 520-foot television screen in the heart of this tourist hot spot.

Millions of people will see the ad as it runs hourly on the massive screen through the month of July. The ad's message and images starkly highlight the simple but unmistakable connection between our ever-growing human population (we'll hit 7 billion this fall) and the disappearance of birds, plants, fish, snails, bears, wolves, butterflies and whales. We're committed to protecting these living beings, along with all the other species that call our Earth home. We hope the ad will help jump-start a national conversation on the ramifications of booming population growth and inspire even more people to action.

Click here to see the ad and then tell us what you think.

With Colorado River Water, Conservation Only Goes So Far

The Christian Science Monitor recently reported on a new study by the Pacific Institute showing that per capita water use has declined in 100 communities in the West that depend on the Colorado River for their water supply. On its face, this looks to be great news for the river and the diverse life it supports, until the other shoe drops. The study also makes the point -- far more important, from our perspective -- that overall water consumption in those communities has continued to climb because of rapidly growing populations that overwhelm conservation efforts.

Between 1990 and 2008, per capita water use in the cities included in the study declined by an average of 1 percent or more each year. But over the same period, population in the same area shot up by 40 percent, from 25 million to 35 million people. Agriculture continues to use a huge amount of water, but the study concludes that agricultural demand has "remained flat" while "the real driver for new supplies comes from the cities."

For the diverse plants and animals that rely on the river for survival -- many of which are already imperiled -- the shrinking amount of water in the system is all that matters.

Check out the article here and then learn more about the Center’s work on human overpopulation and species extinction.

PBS Tackles Population

Public television's news magazine Need to Know has scheduled a piece on population to air this evening (Friday, July 15) on PBS stations around the nation. The show covers a wide range of news topics, and this episode will include an interview with Julia Whitty, author of a major article on population in Mother Jones magazine.

Check out the Need to Know website for more information and air times for your local channel.

Until next month,

Randy Serraglio
Overpopulation Campaign Coordinator

Center for Biological Diversity | P.O. Box 710, Tucson, AZ 85702-0710

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